In international business, excessive reliance on data can hinder adaptability and lead to missed opportunities. A balanced approach integrating real-world insights fosters agile decision-making, crucial for navigating dynamic markets.
Tag Archives: Market Entry
Canadian Clean Energy Export Strategy for Global Markets
Region: Global Country: Canada Developed policies and processes to support Canadian exporters providing Clean Energy products and services. Developed and led the Market Entry program for the Asia-Pacific region, as well as for the global Clean Energy Market, with a focus on 3 priority market sectors, and 5 related product areas.
Bringing Canada to You: Canada Post Corporation Success Story
Region: North America Country: Canada Developed and managed the Bringing Canada to You strategy for Canada Post Corporation, which provided an integrated solution for companies including Victoria’s Secret, Land’s End, Cabella’s and MBN Banking to enter and develop the Canadian market.-Grew operating revenues from $350M to $700M in 3 years.
Improving International Contracting Process for Canadian Exporters
Region: Global Country: Canada Streamlined the Transactional and Corporate Due Diligence process to improve the process of identifying and qualifying companies for international Government to Government contracts for a Crown Corporation mandated to assist Canadian Exporters. Managed the Export sales team, led market development and market prioritization initiatives.
PGTS Inc. 